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At Growth Natives, we believe in sharing knowledge and #growingtogether. To this end, we have compiled our expertise and insights into a series of resources for any curious mind to peruse and learn from.

Digital Marketing

Digital Transformation Trends for 2023

Top 9 Digital Transformation Trends to Look Out for in 2023

Pacing with the changing technology and customer experience can be exhausting for anyone. But it has never been more crucial to understand where digital transformation is heading when it’s a key component of your organization’s success. As technolo

Sakshi Arora
Jan 26, 2023 6 min read
ChatGPT blog banner

How Will ChatGPT Shape Up SEO and Digital Marketing 

ChatGPT has got everyone in the digital world worked up. From the tech titans at Google to the average content marketer, everyone is wary of this new AI-powered technology that can do what humans can, and that too in a fraction of the time. We have already cov

Sakshi Arora
Jan 2, 2023 6 min read
A/B Testing Gated Vs Ungated Content in HubSpot

Setting Up A/B Testing for Gated Vs. Ungated Content in HubSpot

Irrespective of whether you like to be part of this debate, as a marketer, you can’t escape it! The gated vs ungated debate has been raging for years and it isn’t likely to end anytime soon. There are pros and cons to both these content marketing strategie

Sakshi Arora
Dec 16, 2022 2 min read
An Effective Demand Generation Strategy

An Effective Demand Generation Strategy: Using Lead Magnets and Customer Segmentation

Today, one of the biggest challenges for brands is to create demand for their products and services. Due to this, demand generation, commonly referred to as “demand gen,” has gained widespread recognition among both B2B and B2C businesses. However,

Sakshi Arora
Dec 15, 2022 4 min read
6 Things to Consider When Creating Buyer Persona

6 Factors to Consider When Creating Buyer Personas

Sales Sally. Marketing Margery. Tech Taylor. Accounting Arya. Recognize them? Hint. Your marketing or sales might be using something similar already. These are buyer personas—a semi-fictional representation of your ideal customer. They are like the compass t

Sakshi Arora
Nov 14, 2022 7 min read
50 Email Marketing Best Practices to Maximize Revenue

Leverage These 50 Email Marketing Best Practices to Maximize Revenue

“Email has an ability many channels don’t: creating valuable personal touches at scale.” David Newman, Founder, Do It! Marketing Marketers are still talking about email marketing and using it in their everyday marketing practices for a reason. Email cont

Sakshi Arora
Nov 10, 2022 19 min read
Cookieless Attribution and Measurement in Digital Advertising

Preparing for Cookieless Attribution and Measurement in Digital Advertising

Cookieless attribution will be challenging, but not impossible. The discussion around the replacement of technology for third-party cookies has mostly revolved around targeting and tracking. But the point that seems most likely to be forgotten is how the new w

Sakshi Arora
Oct 28, 2022 5 min read
In Infographic image indicate to Recommended Social Media Post Lenth for Better Engagement in 2020

How Will The Absence of Cookies Affect Google Search Campaigns

“Cookies,” marketers love them with their tea and in their marketing campaigns.  Come 2023 and we would start the countdown to a cookieless world in marketing campaigns. You can still enjoy those cookies with your tea!  Google has announced it wo

Sakshi Arora
Sep 6, 2022 7 min read
A circular graph web CMS indicating growth . And are connected with five different verticals Drupal , MySQL, WordPress , HTML , php .

Top 10 Digital Marketing Trends of 2023

The rules of digital marketing have remained more or less the same. But the tools and techniques have changed, turning unimagined concepts into a norm. From hyper-personalized customer experience to automation, these new techniques, tools, and channels have he

Sakshi Arora
Sep 1, 2022 11 min read

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